Earth Day: Investing in Our Planet

We enjoy being outdoors. Whether we’re out on the trail or in a forest, paddling downstream or cheering on our favourite sports team, there is a certain feeling of freedom we get when we’re out there. And while it’s in our nature to be outdoors, we also remember that it is our responsibility to protect and conserve it.

That’s why, this Earth Day we are donating 20% of all profit from online sales* made between 00:01 on Saturday 22nd and 23:59 on Sunday 23rd April to the European Outdoor Conservation Association (EOCA) to help fund conservation efforts across the world.

* Only on purchases made via


About EOCA

EOCA is a not-for-profit organisation that brings the outdoor industry together – all with a shared passion for protecting and enjoying the great outdoors – to create a powerful force for good. We’re proud to have contributed approximately £100,000 towards EOCA’s conservation efforts since 2013. We remain committed to do even more and, as an official sustaining member, we have pledged to donate at least €10,000 per year to EOCA’s conservation projects, to help protect and regenerate the wild places we all care so much about.

“Together, the outdoor industry enables EOCA to collect funding and direct it to the most deserving of conservation projects worldwide, addressing biodiversity loss, delivering nature-based solutions to the climate crisis, and protecting the great outdoors.” – Catherine Savidge, Joint General Manager, EOCA


With your help we raised over 23,000 € for EOCA to help fund conservation projects across the globe.

Protecting biodiversity and native species in the Odiel Marshes Biosphere Reserve, Spain

Protecting coral and seagrass ecosystems in Malapascua, Philippines.


In Spring 2018, we established our three pillars of sustainability: materials, chemistry and social responsibility. These helped guide us as we embarked on a mission to become a more conscientious and progressive outdoor hardgoods brand.